We grew up as athletes and grew into entrepreneurs, but our competitive mindset never went away. We yearned for a safe tool that made us unstoppable at the office and in our lives. For years, we have been obsessed with finding a way to maximize our performance as people. We were looking for no compromises. We started this because of a need to find something that would make us perform that was clean, safe and pure. We tried the alternatives, and that caused us to say “we can do better”.
We started this business because we were inspired by the idea of what the world would look like if everyone was operating at 100%.
Alex Cesaria V.,
CoFounder and Partner